Reserve
Motion & Print Design
2024 - 2025Reserve is developing the infrastructure for stable funds with broad asset-backed indexes. Their brand centers around a hand drawn quilt and configurable cube system; both featuring geometric elements to tie them together. Utilizing this foundation, their identity was brought to life through motion. Animated assets were created for social media, advertising campaigns, and conference screens. Additionally, specialized merch, such as a custom deck of holographic tarot cards, were made for various promotions and events.